Dr. Al-Ayasarah from "Amman Arab" (AAU) Participates in International Conference on "Digital Transformation, Innovation, and Entrepreneurship"
In line with the Faculty of Educational and Psychological Sciences at Amman Arab University's efforts to enhance its academic and research presence at both the local and international levels, and reaffirming its commitment to academic excellence and research contributions, Dr. Samer Al-Ayasarah, a faculty member in the Faculty of Educational and Psychological Sciences, participated in the proceedings of the International Conference on Digital Transformation, FinTech, and Business Innovation (ICDFB 2025) \ Scopus. The conference saw the participation of a select group of experts and academics from various countries around the world. During the conference proceedings, Dr. Al-Ayasarah presented a research paper titled: “The Reality of Innovatio
n and Entrepreneurship among Students at Amman Arab University: An Analytical Study”. The paper examined the attitudes of Amman Arab University students towards innovation and entrepreneurship using an analytical descriptive methodology based on a sample of 366 male and female students from various specializations and academic levels. The results of the study revealed generally positive perceptions among students towards innovation and entrepreneurship, with no statistically significant differences between genders or among academic specializations. This indicates the prevalence of a culture of innovation and entrepreneurship among various student groups. The study recommended enhancing practical pathways within the university, alongside entrepreneurial mentorship programs, innovation labs/maker spaces, industrial partnerships, and seed funding. This aims to transform positive perceptions into executable projects and reduce the gap between theory and practice.
This participation is a result of the continuous support from Amman Arab University for scientific research efforts and its commitment to empowering and motivating researchers to participate in international scientific events. This falls within its strategy aimed at solidifying its position as a leading and distinguished academic institution in the field of scientific research at both the local and international levels.
